Finding interesting content to share and amassing a large following are only part of the equation for social media success. Those likes and follows are meaningless unless they lead to actual sales for your company. read more
You may have heard that Facebook is being investigated for possible violations of its users’ privacy. Facebook and Instagram (owned by Facebook) have unexpectedly announced changes to the information they send to third parties in an effort to lessen concerns around data privacy. read more
It’s common knowledge that SEO is a potent method for improving a website’s visibility in search results and attracting new visitors.
Did you know, though, that the same rules apply to your Instagram page as well? read more
Nearly everyone with an internet connection nowadays seems to be active on at least one social media platform. Social media platforms such as Facebook, Twitter, Google Plus, Instagram, Pinterest, etc. have risen to prominence as powerful advertising platforms. Instagram, which is essentially a mobile photo-sharing programme, has been purchased by Facebook for a hefty $1 billion. Instagram has evolved into a service that facilitates visual communication and serves as a social media platform, both of which have the ability to elevate any company’s brand. Instagram has over a hundred million users, so it’s a great place to spread the word about your brand. The most effective Instagram marketing and promotion strategies are outlined here. read more
The ability to sell products on social media platforms is increasingly important for any business that wants to grow their online presence. Brands should know that not all social media platforms are created equal. As a result, as crucial as it is to have high-quality goods and services, it is to carefully consider where to do social selling and which tools to use. read more
If you are having trouble with the app or suspect that TikTok is down, there is a way to confirm whether or not the app is actually experiencing technical difficulties.
In case you were feeling like you were one of the unlucky users, know that you are not alone. Occasionally, you may experience issues when trying to use TikTok due to server issues, bugs, or other similar issues. This will cause problems with the app. If you try to access your TikTok account, for instance, you can see a warning that says you’ve been banned from the servers and so cannot like videos or log in. read more
Who you are when you’re with your loved one differs slightly from who you are when you’re with your family, and both of those identities diverge significantly from the person you are when you’re home alone, singing along to Backstreet Boys. read more
One form of advertising that has recently gained popularity is known as “social media marketing,” and it involves distributing ads through social media platforms. Professionals in the marketing industry may utilise it to communicate with their existing clientele and win over new ones. There is a possibility of incorporating affiliate marketing into social media campaigns. Instagram affiliate marketing, for instance, is becoming increasingly common. read more
Digital marketers that specialise in either social media or email marketing are simple to discover. Finding businesses who are utilising both channels simultaneously is a challenge.
Although multichannel marketing has been acknowledged as the future, few marketers are utilising both social media and email to achieve KPIs more quickly. You’re missing out on a huge audience by limiting your marketing efforts to email alone, since 3.96 billion individuals are currently active on social media. You also can’t ignore the fact that 59% of consumers base their purchasing decisions on daily emails if you’re operating a social media marketing campaign. read more
These days, content is the fuel that drives marketing campaigns. Building a brand and getting customers to buy is impossible without content like blogs, articles, videos, reels, TikToks, Instagram stories, and posts. read more